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Tuesday, April 9 • 11:45 - 12:10
The role of pharma in digital patient support

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Support in coping with disease is today provided by numerous digital solutions, such as medication reminder or edutainment apps. As a pharmaceutical company, our role is to develop safe and effective medications and ensure optimal use of our treatments. We will present examples from the Pfizer Rare Disease Community how Pharma can support the patient journey with digital tools. 

Speakers
avatar for Nicole Schlautmann

Nicole Schlautmann

General Manager, Pfizer Pharma
Nicole Schlautmann, since 2016 General Manager of Pfizer Pharma GmbH is leading the Rare Disease business unit. Indications in this area include endocrinology, hemophilia, transplantation and neurology. The ongoing digitization and growing importance of e-health solutions inspires... Read More →
avatar for Maria Scham

Maria Scham

Digital Marketing Manager, Pfizer Pharma
Maria Scham has been Digital Marketing Manager at Pfizer since 2017. She is responsible for the "Rare Diseases" business unit, which focuses on endocrinology, hemophilia, transplantation and neurology. She develops the digital strategy for more than ten indications and thus shapes... Read More →