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Monday, April 8 • 12:45 - 13:30
It's getting personal - bring your game to market with the right data and charm

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 Consumers not only have turned their back on being told what to buy from generic role models for everyone. They are also clustered into tiny splinter groups with all different habits and cultures. This is also true for video games reaching to out to fans of gazillion subgenres and playing habits. We discuss how to reach them even if you cannot spend  

Speakers
avatar for Anya Combs

Anya Combs

Senior Games Outreach, Kickstarter
Anya Combs is the Senior Games Outreach person at Kickstarter. She has been in the digital games space for over a decade, overseeing multiple mobile and online titles launched for Nickelodeon & AddictingGames, and has worked with countless game creators launching successful projects... Read More →
avatar for Marc Fuehnen

Marc Fuehnen

Co-Founder / Developer / CEO, Loots
Marc was a long time coder in ad tech, before rethinking the way influencers monetize in live streaming. At loots, Marc and his team strive to alter the conventional cashflow and transform the live streaming landscape.
avatar for David Kim

David Kim

Managing Director, Nevaly
David Kim is currently the Managing Director at nevaly, an influencer marketing agency that connects brands with gamers through strategic and creative solutions. Previously, David worked as a marketing executive for companies like Crytek, Fox, Vivendi, and Gravity. Over the course... Read More →