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Monday, April 8 • 12:15 - 13:15
The unknown gamer: Attracting new user groups and investors

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Video games are as versatile as Swiss Army Knives. Serious games are tools for employee training in almost all industries. Well-made gamification can be motivating on many levels and help with brand identification. Game technology and storytelling strategies can be found in healthcare applications and sophisticated interactive entertainment in the latest generation of on-board entertainment in cars. We talk about the latest developments in those fields, find out about new business models and figure out their value for investors who have been overly careful with betting on game companies up to now.  

avatar for Dr. Steffen P. Walz

Dr. Steffen P. Walz

Director of Design Innovation, diconium digital solutions
Dr. Steffen P. Walz is Director of Design Innovation at diconium digital solutions GmbH / Berlin, where he drives and converges topics including mobility, interactive entertainment and digital lifestyles. In his career, Steffen has produced, designed and applied as well as researched... Read More →

avatar for Nicole Schlautmann

Nicole Schlautmann

General Manager, Pfizer Pharma
Nicole Schlautmann, since 2016 General Manager of Pfizer Pharma GmbH is leading the Rare Disease business unit. Indications in this area include endocrinology, hemophilia, transplantation and neurology. The ongoing digitization and growing importance of e-health solutions inspires... Read More →
avatar for Prof. Dr. Lutz Anderie

Prof. Dr. Lutz Anderie

Professor for Digitalization and Games, Frankfurt University of Applied Sciences
Prof. Dr. Lutz Anderie is an internationally renowned expert for Games and Digitalization. He worked at Sony PlayStation, Bandai Namco and Atari. Lutz has successfully managed the launch of more than 100 video games. He is the author of two No 1 Amazon bestselling business books (‘Games... Read More →
avatar for Harri Manninen

Harri Manninen

Founding Partner, Play Ventures
Harri Manninen is a Founding Partner of Play Ventures and invests in the best gaming entrepreneurs and teams globally. He previously co-founded Rocket Pack, which was acquired by Disney in 2011. He is also the co-founder of Matchmade (Shark Punch), the leading influencer marketing... Read More →
avatar for Alexander Satanowsky

Alexander Satanowsky

Manager, NeXt Scouting, Daimler AG
Alexander Satanowsky is Manager of NeXt Scouting at Daimler AG leading technology discovery inemerging innovation fields beyond today’s automotive scope. He has worked with Daimler AG since1998 in various positions on automotive, mobility and finance-related topics in Stuttgart... Read More →

Monday April 8, 2019 12:15 - 13:15 CEST
STAGE 1 (Kulturbrauerei Palais)